The reinvention of British Airways continues with the carrier planning to launch no-frills “basic economy” fares on its long-haul flights.
The cheaper tickets, which do not include checked luggage or seat selection, are already available on its short-haul services, but the move will see BA go head-to-head with the likes of low-cost trailblazer Norwegian on key routes to North America.
In April 2018, we will be introducing a new long-haul basic economy fare on selected transatlantic routes
While checked luggage and seat selection will cost extra, as it does with low-cost airlines like Norwegian and Iceland-based WOW air, passengers will still get a free meal – something neither Norwegian or WOW offers.
Source: The Guardian